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DV Dailies - Panasonic Announces High Speed Series Of SD Memory Cards

by , 1:00 PM EDT, September 29th, 2004

Panasonic has announced the upcoming release of the PRO HIGH SPEED Series of SD Memory Cards. The PRO HIGH SPEED Series are cards designed as replacements for tape based image capturing systems. The cards are integrated in the new P2 series of cameras and devices and are capable or storage sizes up to 1GB with transfer rates of 20MB/s. According to Panasonic:

Matsushita Electric Industrial Co., Ltd., best known for its Panasonic brand products, today announced it will introduce "PRO HIGH SPEED Series" 1GB and 512MB SD Memory Cards this Fall that doubled the internal data transfer rates. These two SD Memory Cards use Panasonic's new LSI architecture and proprietary high speed technology to achieve a data transfer speed of up to 20MB/s.1 Named the "PRO HIGH SPEED Series", the new memory cards will feature distinctive, newly-designed labels and packaging.

The new PRO HIGH SPEED Series SD Memory Card can achieve data transfer speeds of up to 20MB/s for an SD Memory Card when used with SD products that comply with a newly upgraded interface. Panasonic will also simultaneously launch a Cardbus compatible PC Card Adaptor as a host device to enable high-speed data transfer.

The name PRO HIGH SPEED indicates that the cards provide high-level performance compatible with the standard demanded by video professionals. The basic construction of the PRO HIGH SPEED Series card is employed in the recording medium (P2 Card) used by the Panasonic professional camera DVCPRO P2 system, which delivers the exceptional tapeless video capture performance and durability required by video professionals. The fact that this professional camera has been adopted by more than 40 leading TV broadcasters and tested at the recent Athens Olympics shows its reliability of both the camera and media.

PRO HIGH SPEED Series SD Memory Cards are compatible with existing SD-enabled products. They can be used with current SD-enabled products to achieve the same maximum high-speed data transfer of up to 10MB/s as that provided by Super High Speed Series.

Panasonic plans to release PRO HIGH SPEED Series Cards with doubled memory capacity in coming years.

You can find more information about the PRO HIGH SPEED Series of SD Memory Cards at the Panasonic Global Web site. Sale of the memory cards worldwide is scheduled to begin in October, no prices available at press time.

Observer Comments

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Close Name:AFCdtLoeb Posts: 2533 Joined: 20 Jul 2004
Subject:

Have I not been suggesting something like this (Albeit with an HDD) for a while? When I can get a GL2 with solid state memory, we'll talk. Imagine the possibilites of this camera though: a DV camera with almost no moving parts! There would still be the zoom lens (and on higher ends, the active stabilizer; ie, my GL2's gyro).

Close Name:aaronsullivan Posts: 87 Joined: 22 Oct 2001
Subject: Kinetta?

You haven't heard of the Kinetta camera, then?
www.kinetta.com
http://www.kinetta.com/download/files/ShowreelMagArticle.pdf

You should definitely check it out.

Close Name:AFCdtLoeb Posts: 2533 Joined: 20 Jul 2004
Subject:

My GL2 ran me about $2,500. How much do you think this costs?

Close Name:aaronsullivan Posts: 87 Joined: 22 Oct 2001
Subject:

It's not a commercial release yet (not till early 2005.) One article suggested that if you wanted one right now (they'd have to make it custom for you) it would 30,000.

Of course, there are technologies sidestepped here (tape stuff) and there are many options for configurations. It can do HD for instance, but you could get a cheaper SD CCD or shoot in any arbitrary resolution if you want. Also, keep in mind, you should be able to UPGRADE your CCDs. The idea is to be more like film cameras which are usable for decades.

There is no reason I can see looking at it that it couldn't compete with prosumer cameras with the right configuration, but it is, in essence, vaporware until it shows up in a catalog. We'll see.

Being able to overcrank at up to probably 72 fps on a digital movie camera is pretty cool to boot.



Last edited by aaronsullivan on Wed Sep 29, 2004 2:18 pm; edited 1 time in total
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Close Name:AFCdtLoeb Posts: 2533 Joined: 20 Jul 2004
Subject:

A Panavision may last for decades, but it still needs to be refurbished after every few movies.

Close Name:aaronsullivan Posts: 87 Joined: 22 Oct 2001
Subject:

Not making any arguments here, just passing along info. Thought you'd be interested because of your comment about HDD video storage... I know there is this other HDD solution for this that hooks up to most video cameras, too.

Close Name:AFCdtLoeb Posts: 2533 Joined: 20 Jul 2004
Subject:

Wha??????

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