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Online Apple Store Gets a Face Lift

by , 8:55 AM EDT, September 27th, 2007

Even though Apple has already reworked its online store several times this year, it revamped the site again on Wednesday. The redesign makes some changes that should make it easier to navigate and find products, and includes categories for specific product types including "Shop Mac," Shop iPod," and "Shop iPhone," and accessory categories grouped by Apple product types.


The Redesigned online Apple Store.

The site also includes "New to the Store," "Top Seller," and "Staff Picks" sections.

While Apple's online store has been updated in several countries, others are still in transition. In Japan and Australia, for example, the Apple Store was offline Thursday morning.

Observer Comments

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Close Name:gopher Posts: 291 Joined: 28 Mar 2002
Thu Sep 27, 2007 4:49 pm Subject: If I see one more search field on a different side

I'm going to faint. At least make the search field on the same side as the toolbar above for the rest of Apple's website. Where's the design?


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